This is a blog series where I share my most useful Product Photography tips. These tips will help you take better photos of your products whether you work from your studio, home office or kitchen table. Visit the blog every Tuesday to see a new tip. There are 20 in total and you can see all published tips under the category ‘Product Photography Tips’.
[06/20] Get your colours right
Have you ever taken a photo and thought “the colours don’t look right” or “why is it so orange”? That’s to do with something called white balance, meaning the camera doesn’t know how the colours are supposed to look like in whatever lighting you’re using…. Stay with me on this one, I promise it’s not as mind boggling as you’re probably thinking. It’s actually very simple to fix this! All you need to do when you’re ready to shoot is tell the camera what white looks like. This is usually very easy to do in your camera settings but different cameras will operate in different ways. I have linked a tutorial for Canon and Nikon DSLR cameras but you should be able to find one for your specific camera with a quick google search.
The easiest and quickest way to tackle white balance is definitely in your camera settings but it is also possible to do this after taking the photos. This can be done in Adobe Lightroom (selecting the white balance eye drop and clicking something white in the photo) or in Adobe Photoshop by following this tutorial.
Top tip: in order to get best results make sure all your light sources are the same. Different light bulbs have different hues and using a mix of daylight and artificial is a big NO as daylight is a quite blue and artificial light can be quite orange/green.
Did you give it a go? I’d love to see what you’ve done with this week’s tip.
Please share your results using #20photographytips